Higher Ed Live

Advancement Live - The In’s and Out’s of Engagement Scoring

September 26, 2018

Join Mirko Widenhorn, Strategic Consultant & Senior Account Manager from iModules for a ‘hot topic’ episode on using engagement scoring to help support your engagement strategy. We’ll talk about what to consider if you’ve started thinking about engagement scoring and how an engagement score can help your entire advancement team work more efficiently. We’ll hear how other schools have used engagement scoring to change strategy and focus on key populations, but also talk about things to keep in mind with engagement scoring. Finally, we’ll share some tips about who to involve, how to keep it top of mind, and how to put a strategy together to truly benefit from the results.

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