Higher Ed Live

Advancement Live - Social Video: Successes, Fails, and Recipe Disasters

November 24, 2016

We know videos work on social media, but what exactly makes them work? How do you develop a video with social media in mind? In this lively episode of Advancement Live, Kim Brown chats with both West Virginia University and Colorado State University about their experiences with creating social videos. They’ll share key strategies for video success. We’ll talk about what works, what doesn’t, and that one time Colorado State tried to make a viral recipe video—and learned a few lessons along the way.