Higher Ed Live

Advancement Live - Measuring and Reporting Impact

December 12, 2018

How do we know that our alumni programs add value to the alumni we serve? How do we know what programs to keep, start, and stop? We use facts and data to manage change and growth. Understanding engagement metrics can help you answer these questions. Tune in to learn winning ways to report on outcomes to your boss and to the community. In this episode, we will explore engagement definitions, data collection, and reporting. We'll look at evaluation techniques – surveys, focus groups, and net promoter scores. We'll also explore the relationship between involvement and giving. Plus, using engagement metrics to inform future decisions.