Higher Ed Live

Advancement Live - Demonstrating Donor Impact

October 26, 2016

11,700 participants. 2,725 funds benefited. $4.6 million given. Utilizing a creative approach to showing the impact of donor gifts, The Ohio State University’s “Connecting the Dots” campus campaign was massively successful. Gonzaga University took a different approach to demonstrating donor impact through their “Tomorrow Made Possible” efforts, with a special focus on how students perceive fundraising. In this episode of Advancement Live, Kim Brown chats with both Ohio State and Gonzaga about their efforts to show new (and returning) donors just how meaningful their money is.