Higher Ed Live
Student Affairs Live - The ^Ombuds Office: Building Partnerships with Student Affairs

Student Affairs Live - The ^Ombuds Office: Building Partnerships with Student Affairs

November 22, 2019

College and University Ombudspersons have been referred to as the “conscience of the university”, “canaries in the coal mine”, and a guide for students in a “sea of troubles”. Sometimes misunderstood, these unique offices assist their communities in resolving conflict and identifying systemic issues and trends while focusing on fair treatment. Ombuds offices are designed to be environments that adhere to the International Ombudsman Association (IOA) Standards of Practice: confidentiality, informality, neutrality and independence. Ultimately, ombuds provide a brave space for individuals to discuss concerns, learn to navigate their environments, and build communication skills while being treated with compassion and empathy.

In this episode of Student Affairs Live, host Dr. Heather Shea discusses the important partnerships between Ombuds Offices and Student Affairs with three panelists, Drs. Shannon Burton, D. A. Graham, and Jennifer Schneider.

Marketing Live - Ultimate Synergy: Search and Content Marketing

Marketing Live - Ultimate Synergy: Search and Content Marketing

November 20, 2019

Search analytics let you know what users are looking for on the Web and then on your websites. Find out how this information can feed your content marketing plans. Learn how to create an efficient workflow and provide the right information for your audiences.

“Wow,” they’ll think, “that is just what I wanted to know when I wanted to know it. Thank you, school, you really care about me.” Join Jeff Riddall from Mintent and Jesse Swingle from Funnelback for a lively conversation about the tools available to focus your efforts and make a real impact on the lives of students.

Admissions Live - Today’s Traditional and Non-Traditional Enrollment and Marketing Trends

Admissions Live - Today’s Traditional and Non-Traditional Enrollment and Marketing Trends

November 15, 2019

With more colleges and universities experiencing enrollment challenges, the need to understand current marketing and enrollment trends has never been greater. In this broadcast, you’ll hear from some of the strongest and most influential voices within higher ed as they discuss the state of the higher ed landscape with a specific focus on marketing and enrollment operations.

Student Affairs Live - Gratitude for Student Learning and Leadership

Student Affairs Live - Gratitude for Student Learning and Leadership

November 15, 2019

What impact does gratitude have on us? How can we foster gratitude to foster student learning and success? How can we practice gratitude as student affairs leaders?

On this episode of Student Affairs Live, host Keith Edwards speaks with three gratitude practitioners to share what they are learning, practicing, and the impact they see.

Higher Ed Live Special Edition - Homegrown Social Media Brand Influencers

Higher Ed Live Special Edition - Homegrown Social Media Brand Influencers

November 1, 2019

Influencers spread the word on social media about brands from across the spectrum from sneakers to yachts. How can colleges and universities tap into the power of influence? By empowering their students! The University of Delaware’s successful Social Media Ambassadors program includes 70+ students annually who feature their own authentic college experiences on branded social accounts while learning best practices in social media marketing and building their resumes.

Marketing Live - Trademarks and Licensing: Why it matters beyond Athletics

Marketing Live - Trademarks and Licensing: Why it matters beyond Athletics

October 29, 2019

Do you work in a marketing role within higher ed? If so, Trademarks and Licensing (T&L) matters. While the functions have historically lived within Athletic departments, many top institutions are recognizing the value and importance of an effective T&L strategy for their overarching brand. In this episode learn how these functions can:

  • Help universities deliver on their mission
  • Lift the academic brand, including its sub-components (e.g., schools and departments)
  • Become a powerful communication vehicle with far-reaching and bottom-line impact
Student Affairs Live - From Student Affairs to the Presidency

Student Affairs Live - From Student Affairs to the Presidency

October 24, 2019

What is it like to be a university president? How does a career in student affairs prepare leaders for the presidency? What should student affairs leaders who are considering a presidency know about the role?

On this episode of Student Affairs Live, host Keith Edwards speaks with three university presidents who started their career as student affairs leaders. This free episode will air live on Wednesday, October 23 at 2 pm ET. To watch the archived video, just return to this page at any point after the episode airs.

Marketing Live - Faculty Influencers: Using Teachers to Tell Your Story

Marketing Live - Faculty Influencers: Using Teachers to Tell Your Story

October 23, 2019

When you think higher ed influencer you think a student posting on Instagram wearing some cool gear saying, “I love going to school here.” While students are an essential part of telling the story of your school’s brand they are not the only ones. The people who bring their professional passion to your campus have a lot to say about why they are there and why they choose to stay. In this broadcast, we’ll talk to influencer marketing experts about connecting with faculty members and recruiting them to be your next generation of influencers.

Student Affairs Live - Multicultural Competence in Student Affairs: Advancing Social Justice and Inclusion

Student Affairs Live - Multicultural Competence in Student Affairs: Advancing Social Justice and Inclusion

October 3, 2019

What levels of multicultural awareness, knowledge, skills, and actions are required of student affairs professionals today? How does one go about building multicultural competence and embedding those practices into their work in student affairs?

On this episode of Student Affairs Live, host Heather Shea speaks with Raechele Pope and Amy Reynolds, two authors of the long awaited second edition of the classic book Multicultural Competence in Student Affairs: Advancing Social Justice and Inclusion. This episode will explore both the underlying frameworks driving this work as well as the practical strategies and approaches to enhance praxis.

This free episode will air live on Wednesday, October 2, 2019 at 1 p.m. ET. To watch the archived video, return to this page at any time after the episode airs.

Advancement Live - Rethinking Phonathons

Advancement Live - Rethinking Phonathons

October 2, 2019

After the announcement that a prominent institution was “ending” it’s phonathon program, many advancement leaders began to question the effectiveness of their phone programs. Join Cameron Hall and guests from Albion College, Augustana College, California Polytechnic State University, and Colgate University to learn how these institutions are adapting their phone programs to ensure that phonathons remain a viable advancement strategy for the future.